3 reasons to hire a real estate agent

When deciding to sell or rent a property, many owners are left with an inevitable question: Do I need to hire a real estate agent or can I take care of everything by myself? What are the benefits of hiring a real estate agent? The mission of the real estate agent is to mediate the entire rental or sale process. Therefore, we have prepared this post with the advantages of having a real estate agent for our homes or as a business.

3 reasons to hire a real estate agent

  • Establishment equipped with negotiation and sales:  With the experience acquired during his career, the agent has special training to close important sales and leasing businesses and evaluate the proposals. In addition, there are professionals who have a list of potential clients, which is a great facilitator to increase the visibility of your house or apartment with the contacts you have.
  • Security assurance:  In negotiations involving high values, such as in the real estate market, additional attention must be paid to fraud. Without a specialist intermediary, you will have to present the property to several people and often to the unknown. This process is considered a facilitator for the theft, since often the potential buyers do not show any kind of risk, but they can take advantage of the situation. Direct exposure can bring great problems for you and even your family.
  • Knowledge of legal procedures:  The sale of real estate requires a thorough analysis of real estate documentation problems. The agent knows all the measures to instruct his clients in the best way to close an agreement and can avoid legal problems.

Remember that when looking for a professional in the area, it is essential that you have a certificate for legal practice. In addition to the regulations, the agency inspects the work of Real Estate Agents to maintain the quality of their services and even apply sanctions if necessary.

4 key tips to sell a house or apartment

Selling an apartment or a house can be a quick or very slow procedure depending on the conditions in which the property is located. You have to consider both interior and exterior aspects.

Four essential things that you should check before announcing the sale of your house. This will help potential buyers give you the “yes” as soon as possible.


First of all, you must leave everything ready for the new tenants to enjoy each area of ​​the house. Repairs some damages such as humidity, pipes, leaks, among other things that may seem unpleasant to people. By maintaining a good performance, the house will look like new if it is a bit old.


Make sure that each area of ​​the property looks clean and tidy. If you are going to advertise your home on the internet, consider that the house has to be spacious, illuminated and impeccable in each of the photos you post, in order to attract the attention of the people.

Create homey spaces

With the help of paint and some furniture and accessories, it creates a warm and comfortable atmosphere. Use neutral colors and make sure the decoration does not look old-fashioned.

Highlights the advantages

Finally you can take advantage of other factors that do not depend exclusively on the interior of the property. Talk about the area, the environment, the businesses or centers that are nearby, and above all, transport. This will help the prospective buyer finish falling in love with your home.

4 tips to help make your offer more attractive to sellers

It does not matter if you are buying a house for the first time or if you are a veteran in the process of buying houses, the housing market can be competitive. Knowing how to make your offer stand out from the others can be an important step in helping to attract the seller’s attention. Here are four tips to help make your offer for a home a little more attractive to sellers.

Make sure they approve a loan

Sellers often want buyers who are motivated and ready to make an offer, so you may want to contact your mortgage lender to pre-approve for the value of your offer. Including a pre-approval letter from a lender can be a powerful indicator that you’re ready and want to buy a home, and can help the seller take your offer more seriously than others that do not include a pre-approval letter.

Acts fast

Some real estate agents encourage sellers to seriously consider the first offer they make for their home. So you may want to try to visit the properties before other buyers do. Monitoring or asking your real estate agent to set up alerts for new homes that suit your needs can be a simple way to be aware of the market. Get ready to visit new houses on the same day and, if you love the house and you’re sure you want to buy it, to make an offer immediately.

Write a letter to the sellers

Consider writing a letter to sellers. This gesture can take advantage of the emotions connected to the process of selling a house. It may be a good idea to include specific details about why you think this house is suitable for your family. Do not forget to mention other details such as the neighborhood and nearby schools. Try to establish a connection with the salespeople by reminding them of the good times they had when they moved into the house for the first time. If you want to personalize your offer even more, consider making a video for the sellers. But keep in mind that if the seller is a builder or investor, who is probably more interested in the price of the offer, these tactics may not help much.

Take care of the seller’s needs

Although the price is an important factor for sellers to accept an offer, there may be other aspects that are equally or more important at the time of sale. Some sellers may not be ready to move at the time of the sale, in which case offering them more time to move can be a motivating factor for them to accept your offer. It is possible that other sellers do not want to take all their furniture, so an offer to buy them, if you like, may be another detail that helps the seller to decide.

You may want to ask your real estate agent for additional advice on how to make an offer more attractive. It is important to be as prepared as possible when you find a house that suits your needs.

5 Demands to be made to your real estate agent

Are you thinking of buying a house? Are you afraid of having to deal with strangers walking through the house? Are you worried about getting the right paperwork? Hiring a professional real estate agent can eliminate most of the challenges when selling. An excellent agent is always worth more than the commission he charges, just like a doctor or an excellent accountant.

You want to deal with one of the best agents in your market. To do this, you must be able to distinguish between an average agents, one that is excellent.

Here are the 5 demands that you need to make to your real estate agent when selling a house:

Tell the truth about the price

Too many agents only put their house for sale at any price and then try to ‘work with the seller’ to get the price correction later. Demand that the agent show you that they believe in the price they are suggesting. Have them show you their plan to sell the house for that price- TWICE! Every house in today’s market has to be sold twice – first to the buyer and then to the bank.

The second sale can be more difficult than the first. The process of residential evaluation has become more difficult. A survey showed that there were problems with the evaluation in 24% of all residential real estate transactions. It has become more difficult to get banks to agree with the contract price. A red flag should be raised if your agent is not discussing this with you at the time you put the house up for sale.

Understand the schedule your family is dealing with

You are going to move your family to a new house. Whether the move revolves around a new school year or the start of a new job, you will try to move the move into a plan.

This can be very emotionally exhausting. Demand from your agent appreciation for the schedule you are establishing. Your schedule can not choose the exact date for the move, but they must exert any influence they can to make it work.

Remove as many challenges as possible

It is imperative that your agent knows how to handle the challenges that will arise. The ability of an agent to negotiate is fundamental in this market.

Remember: If you have an agent who was a weak negotiator with you in parts of the contract to put the house for sale that were most important to them and their families (commission, time, etc.) Do not expect them to become a super hero when they are negotiating for you and your family with your buyer.

Help with relocation

If you have not yet chosen your new home, make sure the agent is capable and willing to help you. The coordination of the move is crucial. You do not want to be without a roof over your head the night of closing. Also, you do not want to end up paying the expenses of two houses (either for rent or mortgage). You must, in most cases, be able to lock in your current home and immediately move to your new residence.

Make the house SELL!

There is a reason why you are putting your family through this moving process.

You move on with your life in some way. The reason is important or you would not be dealing with the headaches and challenges that come along with the sale. Do not let your agent forget these motivations. Constantly remind him that to sell the house is the reason why you contract them. Make sure they do not care more about their feelings than about their family. If they discover something that needs to be done to achieve their goal (eg, price correction, repairs, eliminate clutter).

Tips to sell your house better

This is an excellent time to sell a house. With the recent rise in housing prices, it is not surprising that some 5.3 million households are about to change owners in 2016.

If you sell, the advice of professionals on smart arrangements prior to the sale, along with the advice and product qualifications of our experts, can help you get the best selling price for your home: 12% more, on average.

To improve too much a property in neighborhoods where these luxuries are not frequent, will cost you dearly, because the market will not pay the price you ask for to recover the investment. Do not improve your home, that is, ignore essential repairs, it will also lower its value.

An essential factor in the process is to order and depersonalize the space as much as possible. Buyers will have a hard time imagining themselves living in your home if it is full of family photos and other personal effects.

Before showing your house, remember to open the curtains and blinds since natural light is as important as the order to give the feeling that a house is more spacious.

In the kitchen, one of the main selling points, maybe you could paint the walls, renovate the hardware of the cupboard and put new curtains; this will give the space a clean and renewed look.

Installing new keys and other bathroom accessories will make the space look brighter and more attractive. Changing toilets is also a smart renovation because it can improve the appearance of a home while increasing the efficiency of the water service.

A fresh coat of paint is the fastest way to transform a room. White and off-white tend to attract the most buyers.

As with the interior of your home, it is also important to make small internal repairs. It may be worth repainting the front door completely, provided that it does not make the rest of the facade look old.

What are the advantages of hiring a Real Estate agent

This certificate by the Metropolitan Real Estate chamber: is a member of a professional organization that trains, advises and supports you, which gives you peace of mind because if you do not act correctly you can make a formal complaint.

The chamber of Real Estate Metropolitan, Real Estate endorses that you are able to assist in the sale and / or purchase of your property, has all the market information, will provide professional advice, both legal and technical, as to the credits to which you can have access, as well as to all the procedures to be carried out, tax payments and notarial services.

He will take care of the whole process. It will provide you with the list of documents, will serve as a link between buyers and sellers, and will guide you on all the steps to follow from the beginning to the end of the purchase or sale transaction.

It will guide you on the value in the market. You will be able to inform you about the price of properties similar to the ones you are selling or to which you are buying and will help you in the negotiation process.

If you are selling your property, you will take care of the marketing. It will announce it, interview potential buyers and only show it to interested parties who are pre-qualified for the purchase. That prevents you from receiving strangers in your house who go on their own. It will also coordinate the visit of other real estate agents so that other professionals show your property, so that it has more possibilities of sale.

If you are buying it will show you properties. It will do a search of those that adapt to your criterion of prices, needs and specific communities. I could also suggest others and keep you updated on the new properties that come to market with characteristics similar to those you are looking for. When you have selected the property, you will present the offer.

A real estate consultant has a broad base of properties in different areas, so you can help buyers to choose the properties that are best for you.

A Real Estate Advisor can access the inventories of the other brokers and expose their property more widely or get the property you are looking for.

What is the best time to invest in real estate

Acquiring a property is always a decision of bigger words, so the best thing to do is to make sure you are in the best moment to invest.

When is the ideal time to invest in a house? It is not a decision that can be taken lightly, because besides that in it you will share the day to day with your loved ones, being very realistic, it is also a major and long-term economic investment. At least 20 years, at least.

You must be sure that it is the right time in your life to take this step, as well as the economic cost, you will invest a lot of time to find the one that best suits your needs. Next, we give you some tips that will allow you to analyze if you are in a good time to acquire your new property.

The best time to invest in the long term

The purchase of a house is a long-term contract, because you have to pay a monthly payment, taxes, and the different services and, if you want to keep it in good condition, maintenance. Also, be certain that the neighborhood where you chose it is to your liking and have the comforts that you and your family need.

You need some stability to be able to commit to that financial responsibility. Take into account that when it is yours, you cannot leave it so easily, so you must be sure that you will be in the place you decided for more years than if you were to rent.

Something important is that you have an economic security, that is, a job that is not interesting and in which there is the possibility of staying enough time. But that’s not all, well, even if it’s an excellent job and with a very good pay, it will not help if you do not save. Remember that you have to give a down payment, and the higher it is, the easier it will be to pay your mortgage in the years that follow.

Ask yourself: do I have a safe job? Is my salary enough to live properly and save? How much can I give down? What are the characteristics of the house I am looking for? These types of questions will help you to know if you are really at the time of investing, or if you should wait a little longer.

In addition to all the above, do not forget to take into account the following:

  • Interests.

These will depend on the current mortgage market, the institution with which you contract the loan, the type of service you hire and, the points you have accumulated. What you can do is to periodically check the fluctuations in interest rates so that you can get an idea of ​​when is the best time to buy your house, as this way you can choose the lowest ones and reduce the monthly payments. It is not a rule, but certain companies offer lower rates to users with good credit history.

Engagement and extra expenses. In most cases, financial institutions will ask you for up to 20% down on the value of the house. This expense will come out of your pocket immediately when you take out the credit. In addition, you will have to pay the expenses of deed, the payment of the notary and the taxes generated by the change of owner before the Public Registry of Property.

Remember that the important thing is to make an informed decision and to be clear about what you want for yourself and your family. Do not despair, the house of your dreams is waiting for you out there, it’s a matter of patience.

What you should know before choosing a real estate agent

The professional specialized in buying and selling properties is the real estate agent. This can help you identify communities and properties within the style and budget that interests you, as well as guide you through the process of the mortgage transaction.

If at the time of buying or selling you decide to hire one to help you achieve your goal, it is important that you know more about your professional credentials and what it offers you before signing a contract. You should know the following:

Licenses and professional accreditations: In the United States, PR, many other parts of the world, a license is required to be able to practice. Ask to show it to you and if you have doubts, look for more information on the internet or in the entity that regulates the profession where you want to buy or sell.

This guarantees you that you have complied with the basic requirements, have the required knowledge where you practice your profession and that you are registered with a government entity with your personal and professional data.

Time working in real estate: Question when the profession began and how has been his career. He also knows what his goals are when working in that profession.

With this conversation you will have an idea of ​​your motivations, if you are a person only oriented to work for the money you represent as a customer, if you are focused on numbers only to have a greater production in sales or if you move it to help your clients achieve their goals. This is basic in this profession.

Experience in the community or city where you work: Knowing your market is one of the most important factors for a real estate agent, in this way you will have first-hand information about schools, places of purchase and lifestyles. You will also have data on prices, new communities and opportunities.

If you are specialized only in a specific community, it will be very difficult to recommend updated alternatives over another, unless you are a professional who cares about being always up to date in the industry trends.

Company or group with which you work: Do you belong to a company or have your own company? As it is called? Ask who is the highest authority in the place where he works. He also knows who replaces him or helps him in case he is not available. It is important to know who will be communicating with you and to whom you will be providing information.

Take into account that large companies have dozens of offices that operate independently, with an owner in each of them.

References: It is a good idea to call one of these professionals because you were referred by a friend or family member who had a good experience. This is not always possible, and sometimes you have to call by an advertisement or by the phone book.

Ask for references of your work, with names and phone numbers.

Type of contract offered: If you are selling your house, before signing a contract with a real estate agent, ask for its implications. Have him explain the type of contract, what the clauses mean, how long it is, level of exclusivity and what happens if you get the buyer.

Besides, this is the moment to agree on the commission. Remember that as a seller you pay the commission of the agent, unless by extraordinary circumstances it is agreed otherwise.

Marketing strategies: The sale of a house is not a factor of luck. It requires effort, discipline and promotion techniques. Ask each agent you interview how they will promote your home.

Your opinion of your property. If you are selling talk about your property, sales expectations in terms of time and price that you understand you should have. Ask her what she thinks and take into account, through her words and non-verbal language, how comfortable she can feel when selling your property. Are you used to handling such transactions? Evaluate it

If you are buying, tell the type of house you are looking for, the price and ask if you understand that you can find options within what you are looking for. Leave a window open to offer you other alternatives, but nobody better than you to know the property that meets their expectations and needs.

Which real estate agency to choose to sell properties

If you want to sell your flat, surely you have asked with what real estate to undertake? Getting a real estate agent that is good and reliable is a very important decision to succeed in selling your house or apartment.

Having a real estate agency capable of satisfying your needs regarding the property you are looking for is essential to succeed. The confidence of working with people who guide you professionally when dealing with real estate paperwork and who also has a good reputation guarantees a good result at the end of your investment.

How to get the best real estate agency?

Mainly you have to understand that not all real estate agencies are the same, since they do not offer the same services and do not work in the same way. This does not mean that you have to distrust them all. It is common for people to sell a property try to hang an ad on your balcony or publish the ad on a web portal, but soon you will realize that selling a home is not something so simple. These methods can last you for months and even years and do not generate any results.

You may want to buy, rent, or maybe you want to sell some property, because you have to keep in mind different keys to achieve it and put yourself in the hands of a real estate agency that meets in a good way with everything you need, that project great reliability and transparency, maintain a good communication and also that you value the confidence that you will be depositing in the professional in charge of the negotiation and of the conditions of sale.

Think about the experience of the real estate agency that you are going to choose, since it is synonymous with a qualified staff and real estate agents prepared, capable that give you maximum guarantees of success at the time of providing good advice and excellent advice on the market of the real estate sector.

Being well informed about the agency to which you intend to deliver your property is really a priority, mainly you have to inquire about their experience and their trajectory. This is a very indicative first step and shows you the seriousness of the company, as well as its commitment to customers.

Pay attention to the contracts that you sign, the real estate professionals will offer you the possibility of acquiring different types of contracts according to your possibilities and needs.

The use of new technologies

It is important to be aware of the cultural evolution represented by the digital era; there is currently a considerable increase in powerful techniques, as well as real estate marketing tools that serve to promote properties in a more interactive way with potential customers. It is important to determine if the real estate agency you plan to associate with knows how to work well with new technologies. This is essential to have greater chances of success and is a tip that drives your offer at the time of having to project and sell a home.

In short, when you look for an agency that meets your expectations, try to find highly trained and motivated teams that provide you with innovative tools to achieve your goals. In this way you will get more success in your business.

Who pays the commission to the Real Estate Agent

It is very common for people to ask themselves: Who pays the commission to the real estate agent? This is a very important part of the home buying or selling process, and most people are not clear about it. In order to understand who pays for those commissions, be it the seller or the buyer (or both), let’s look at how real estate agents are paid and how commissions are divided.

How do real estate commissions work?

  1. Real estate agents work for a broker.
  2. All fees and compensation paid to the real estate agent pass through the corridor.
  3. A real estate broker is the only person eligible to pay a real estate commission and sign a listing agreement with the potential seller.

How do brokers pay real estate agents?

The divisions will always vary. For example, agents who have been in the market for a short time can receive a commission of 30% -40 of the total commission received by the broker. And, of that amount, other fees may also be deducted (advertising, signage or other office expenses). On the other hand, those who are known as “top productive agents”, could receive 100% and instead pay the broker a desktop rate. The rest of the agents’ salary can be between that ranges.

The fees of listing agents or who put houses for sale

A very common type of listing agreement (between the seller and an agent) allows the broker’s agent to have an exclusive right over the marketing of the property. As the agent brings a buyer to the negotiation, the seller agrees to pay a commission to the broker for a specific amount of money, which is usually represented as a percentage of the sale price. This fee will be shared or divided between the listing broker and the broker that brings the buyer.

Co-agency divisions

Like life, the division of fees between the runners is not always fair or equal (50/50). It will always depend on the type of agreement made with the seller. For example, when there is a buyer’s market, the seller can ask the broker to provide the buyer’s broker with a higher percentage. But in a seller’s market, the buyer’s broker could receive less.

Be sure to ask about local prices, since the commission divisions will always vary, and many are locally based. In some parts of the country, it is very common for a listing agent to earn more than the buyer’s agent, for example.

Who really pays the Real Estate Commission?

It can be said that the buyer always pays the commission, because this sum is usually part of the sale price. If it were the case that the seller does not sign an agreement to pay commission, the sale price becomes instantly lower. This is always something that needs to be negotiated from the beginning and agreed between all parties.

Keep in mind: all real estate commissions are negotiable, but not all agents will negotiate. However, you should never decide on an agent based on the commission you are charging.